Campbell’s and Cook with Campbell’s

Campbell Company of Canada   campbellsoup.ca
The corporate site [campbellsoup.ca] for a legendary company. A huge product line-up made it challenging, but memories of growing up with their products made it a pleasure to work on.

The site is ‘modular’ and pages that were wireframed are demonstrating a possible layout, knowing that the dynamic content could be rearranged into many possibilities. A custom CMS (Content Management System) was designed rather than using an existing product.

High-quality, high-fidelity wireframes give a more accurate representation to the client as to what the site would resemble, before the costly and lengthy development began.

Cook with Campbell’s   cookwithcampbells.ca

The site was designed to promote products through their use in recipes and foster community through shared comments and tips.

The site also allowed media, bloggers and food writers to download images and information. This required the design of admin screens to create and configure accounts and access rights.